Introducing Curated Sustainable Products from Indonesia
I NA Trading, in collaboration with Supernova Ecosystem—a catalyst organization and business accelerator supporting the growth of sustainable business across Indonesian districts—is introducing a curated selection of sustainable products to a broader market.
These featured products come from carefully selected sustainable businesses that are committed not only to creating positive social and environmental impact, but also to managing their carbon footprint responsibly. With the expertise of Automa, a trusted enabler in carbon accounting and logistics, each product is backed by precise measurements that ensure transparency and accountability.
We are proud to present to you the following sustainable businesses, ready to bring meaningful value to the market:
GOOD VIBES
GoodVibes is a local natural skincare and aromatherapy company that applies a socially, economically, and environmentally sustainable approach.
Alam Siak Lestari
Alam Siak Lestari is a community enterprise engaged in the research and production of natural materials from Siak, driven by local communities with the aim of preserving nature for the common welfare.
KULAKU
Kulaku Indonesia is a company that produces high-quality processed coconut products and their derivatives in Banyuasin, empowering coconut farmers and improving their welfare.
Yagi
Yagi is a company built by founders who care deeply about the environment and dream of transforming the skincare industry into one that is more environmentally friendly, safe, and sustainable.
Thodoery Chocolate
Thodoery Chocolate is a chocolate brand from Enrekang, South Sulawesi, focused on supporting cocoa farmers, processing cocoa beans into high-value products, and promoting collaboration, improving farmer welfare, and enhancing the quality of local chocolate.
The five businesses have undergone rigorous market validation and assessed their impact through specific matrices—encompassing consumer access to product information, sustainable organizational management, ecological outcomes, community and social development, and carbon measurement within their business processes.
These accomplishments are in part the result of their participation in the acceleration program by Supernova Ecosystem, which envisions fostering inclusive economic growth across districts in Indonesia by accelerating the growth of sustainable enterprises. The program emphasizes optimizing Indonesia’s native commodities while advancing the protection and restoration of forests, peatlands, and other sustainable landscapes..
-->To serve as a catalyst for sustainable enterprises, Supernova Ecosystem operates through two entities:
Konstelasi Accelerator
Supports selected sustainable businesses with technical assistance, ecosystem development, and downstream projects for Indonesia’s native commodities.
Equatora Capital
Provides financial support through loans, equity, and hybrid instruments to strengthen business operations
Together, the two entities act as a bridge linking grassroots sustainable enterprises with investment instruments, fostering the growth of Indonesia’s commodity industries and accelerating the realization of this vision.
One of the key steps taken by Supernova Ecosystem in carrying out its bridging role was joining the Koalisi Ekonomi Membumi* (Earth-Centered Economy Coalition | KEM), which later collaborated with the Ministry of Investment of Indonesia to develop the Panduan Investasi Lestari (Sustainable Investment Guideline | PIL). This guideline supports sustainable businesses in Indonesia in assessing their feasibility from a sustainable investment perspective.
Here is the link to access the PIL document in more detail Sustainable Investment Guideline
*Koalisi Ekonomi Membumi (Earth-Centered Economy Coalition | KEM) is a collective movement aimed at accelerating the growth of sustainable investment ecosystem that prioritizes Indonesia’s local wisdom through multi-sectoral, multinational, and multi-stakeholder collaboration.
We envision Indonesia’s high-value-added supply chains to be run by sustainable businesses that contribute significantly to the protection and preservation of the environment and the improvement of welfare in regions committed to sustainability.
Our goal is to achieve 100 jurisdictions committed to sustainable development, 100+ businesses operating within sustainable value chains, and USD 200 million in unlocked funding, including financing, investment, and transactions.
How Automa X INA Trading Optimizing The Collaboration
Three pioneering organizations unite to empower Indonesian SMEs for global markets through carbon transparency, opening pathways to European buyers with verified sustainability credentials
1). Advanced carbon tracking technology across the entire supply chain.
2). Comprehensive business acceleration through Accelerator and Financing
3). SME aggregator and bridge to European buyers
Sustainable SME Portfolio Development Model
Deep Case Study.
Detailed analysis for flagship products, covering sourcing, production, logistics, and social impact. Generates presentation-ready reports for buyers.
- Complete supply chain mapping
- Carbon calculations
- Social impact documentation)
Quick Assessment (One-Pager)
Streamlined assessment for 3-5 additional products. Includes carbon footprint estimates, production summaries, social value, and export readiness in a concise one-page format.
- Rapid carbon estimation
- Production process overview
- Social impact highlights